Craig Conover Teases Massive Business Announcement — Is Sewing Down South About to Explode?

Craig Conover isn’t just sewing — he’s scheming something big. The Southern Charm star has fans buzzing after teasing a major business move that could take his empire to the next level.

Though details are still under wraps, one thing’s clear: Craig has been quietly building momentum behind the scenes. His home decor brand, Sewing Down South, has gone from Bravo passion project to retail powerhouse — launching a Summer 2025 collection inspired by bold, European vibes and securing shelf space at major chains like Belk and Kroger.

Rumors are swirling that the next step might involve expanding operations even further, with a new production facility reportedly in the works in North Carolina.

But Craig’s business hustle doesn’t stop at throw pillows. He recently joined the beverage game with an investment in Spritz Society — even helping launch a Lemon Iced Tea flavor inspired by his Southern roots. With national distribution growing fast, it’s another sign Craig’s becoming more than just a TV name.

And if his recent hints about legal lectures are any clue, Conover might be bringing his law background back into the mix — possibly signaling new ventures on the professional front.

Whatever this announcement is, fans are ready. From courtroom dreams to retail dominance, Craig Conover’s about to stitch together his boldest move yet.